Thank you for stopping by the University of North Texas. I am a faculty member in the Marketing and Logistics Department in the College of Business at the University of North Texas. You may send electronic mail to me at BlanksoC@unt.edu.

Spring 2007 - MKTG 2650.002: Global Marketing

Spring 2007 - MKTG 2650.003: Global Marketing

Spring 2007 - MKTG 4600.001: Retailing

Fall 2006 : MKTG 4330: Product Planning and Brand Management (Syllabus)

Fall 2006:  MKTG 4600: Retailing (Syllabus)

Course Handouts

Course Handouts for MKTG 2650

Course Handouts for MKTG 4600

The Development and Validation of a Scale Measuring Consumer/Customer-Derived Generic Typology of Positioning Strategies

Positioning Strategies and Incidence of Congruence of Two UK Store Card Brands

Have Small Businesses Adopted the Market Orientation Concept?  The Case of Small Businesses in Michigan

A Stage Model of International Brand Development

Dr. Blankson's links